January 2017

Got a great idea for a business? Before you go any further, read this...

31stJan 2017

Many startups fail because they create a product no one wants. SETsquared Entrepreneur-in-Residence, Ian James, explains how to prevent this.

If you have a burning business idea, 2017 could be the year you make it happen. But before you take the plunge to launch your new venture, leave behind a successful career, or pivot an existing company, you need to know if your idea has substance.

1. Plan